MANAGING PARTNER
Thomas Wassum Brand and corporate strategy
More than 25 years of leadership experience in media and print. At SIMO GmbH, he leads the engagements with midsize companies and in print and media.
45 minutes with Thomas Wassum, free of charge, by video.
Focus areas
Corporate strategy, sovereignty, and data-driven leadership
Thomas Wassum leads brand and corporate strategy at SIMO GmbH. He heads the engagements with midsize companies and in print and media, and he talks with executives as peers about three questions: How do strategy, processes, and data fit together? Who is accountable for which data? And how does the company stay independent of its vendors?
- Corporate strategy and business architecture
- Data-driven leadership
- Digital sovereignty
- Brand and positioning
- Zero Friction Data Flow as the guiding vision
Experience
More than 25 years of leadership in media and print
Industries
Print & media
Production, order management, and distribution
Midsize companies
Companies facing a major investment, a system change, or an AI decision
Methods
One method, from getting started to measuring results
Thomas Wassum leads engagements personally, using the Business Data Transformation Framework of SIMO GmbH.
Business Data Transformation Framework
Seven stations from UNDERSTAND to MEASURE. After each phase, management decides whether to continue.
Enterprise Variation Method (EVM)
Between DEFINE and ARCHITECT: design options, simulate them, and evaluate them against fixed criteria until a reasoned management decision is in place.
BISA 1 and BEIA
Getting started with a fixed scope and a fixed result: BISA 1 · Discover & Baseline or BEIA · Executive Fast Track, one day on site with both Managing Partners.
Zero Friction Data Flow
The guiding vision behind every engagement: data, processes, people, and technologies are connected so that data flows without friction.
Publications
Written by Thomas Wassum
Thomas Wassum writes about business architecture, data strategy, sovereignty, and getting started.
In the knowledge center
Insights
Why is data strategy a boardroom matter?
Because it decides on investment, accountability, and risk, not on technology.
Insights
What is business architecture?
The company described in capabilities instead of departments, as the basis for every data and technology decision.
Insights
How do you assess cloud sovereignty?
By asking who can access your data and how easily you can leave a provider again.
Insights
What is BEIA, and when is it worth it?
The direct entry point before major decisions: eight layers, one day on site, ten components.
This list is generated from the author information on each page and article. As of October 7, 2026.
Next step
An initial call with Thomas Wassum 45 minutes, and you will know whether SIMO fits your decision.
The initial call is free of charge, confidential, and held by video. You talk directly with Thomas Wassum.
45 minutes, by video, free of charge.
How ready is your decision? Check it in 3 minutes.
Or call us: +49 6021 625 63 40